McAllen-Harlingen is the 10th largest Hispanic market in the country with a Hispanic Population of over one million Persons 2+, making up 88% of the Total DMA.  Hispanics are projected to account for 100% of the market’s population growth and represent almost $20 billion in annual consumer spending.  KNVO/Univision delivers the market’s best news, sports and entertainment, making it the #1 station in the market, regardless of language.  KTFV/UniMás offers innovative counterprograming, including sports, movies, reality series and dramas.  Radio stations KBTQ-FM Recuerdo, KGBT-FM La Jefa and KGBT-AM Univision Deportes are among the top Spanish-language radio stations in the market.

Let us show you how advertising on Univision TV and Radio can help you grow your business in McAllen-Harlingen.  For radio advertising, contact Vicky Guerrero at vguerrero@univision.net.  For TV advertising, contact Univision Media Sales at mediasales@univision.net.

  • Through a deep-rooted understanding of our markets, we help our clients effectively connect to our consumers.
  • We utilize cross-platform packages (TV, Radio, Digital, Social & Local Activations) to engage our community.
  • From ideation to talent acquisition, we produce top quality spots and activations.
  • We activate your brand by integrating your message on Newscasts, Entertainment and Sports shows across TV and Radio platforms.

Univision's local McAllen television station

Texas' regional Mexican radio station

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McAllen's Spanish-language sports radio station

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Texas' Spanish Contemporary Radio Station

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