Fresno - Visalia


We connect brands to Fresno-Visalia's Hispanic community by providing a variety of advertising and sponsorship opportunities across multiple platforms, including our award-winning television stations, Univision and UniMás.

Hispanics account for over half of the population in the Fresno DMA, and its annual consumer spending is over $17 billion. Univision Fresno serves the lucrative Hispanic population with its TV and radio properties…KFTV Univision 21, the most-watched broadcast station, regardless of language, in the Fresno DMA; KTFF UniMás 61, the second most-watched Spanish-language broadcast TV station in the market; KOND 107.5 FM La Jefa, a top-ranking Mexican Regional radio station in the Fresno metro; KRDA 92.1 FM Amor; and KLLE 107.9 FM ZonaMX.

Furthermore, with its Emmy-winning newscasts, community empowerment programming and events and digital outlets, Univision Fresno affirms its commitment to inform, empower and entertain consumers in Fresno, while providing 360 solutions for brands looking to extend their reach across multiple platforms at the local level.

Let us show you how advertising with Univision Fresno can help you grow your business. Contact Jose Elgorriaga, VP of Sales, No. CA & DOS, at or (559) 430-8410.


  • Through a deep-rooted understanding of our markets, we help our clients effectively connect to our consumers.
  • We utilize cross-platform packages (TV, Radio, Digital, Social & Local Activations) to engage our community.
  • We utilize cross-platform packages (TV, Radio, Digital, Social & Local Activations) to engage our community.
  • We activate your brand by integrating your message on Newscasts, Entertainment and Sports shows across TV and Radio platforms.

Univision's local Fresno television station

Fresno's local UniMás station, complementing Univision network's programming

Fresno's Spanish Contemporary Radio Station

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Fresno's regional Mexican radio station

Fresno's regional Mexican radio station

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