Ready to Reach Hispanic America?

KLQB – 104.3 Austin

KLQB 104.3-FM La Jefa a is one of Austin’s most successful Spanish-language radio stations, delivering nearly 200,000 listeners 6+ per week. La Jefa listeners are younger than the average listener in the marketplace, have larger households and are more likely than the total population to spend money on goods and services in a variety of categories for their homes and families such as;  electronics, computers, large appliances and furniture.  Due to its powerful signal coverage spanning 1.2 million people and audience-preferred Mexican Regional format, the station serves as the primary source of entertainment to a vast number of Hispanic consumers. The fierce loyalty and strong bond that listeners exhibit with the station provides advertisers with the unique opportunity to not only reach this viable consumer group, but to connect emotionally with them. In the world of Spanish radio, on-air talent must transcend the “personality” nomenclature in order to be truly successful. On-air talent must be both entertainers and at the same time, must also be perceived as authorities and guardians of the audience’s best interests. La Jefa is proud to have a talent line-up composed of top Spanish radio entertainers from Austin and around the United States – including Raul Brindis!  These influencers have earned the admiration, trust and loyalty of the KLQB audience. These unique strengths make La Jefa an extremely effective vehicle in marketing your goods and services to the vital Hispanic consumer segment. Put your marketing challenges in our hands and trust the power of KLQB 104.3 La Jefa to work for you!

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