Ready to Reach Hispanic America?

KJFA – 101.3 Albuquerque

La Jefa listeners are younger than the average listener in the marketplace, have larger households and are more likely than the total population to spend money on goods and services in a variety of categories for their homes and families such as;  autos, large appliances and furniture.  La Jefa’s adult audience has an annual Retail  and Food Sales Spending Power of  $512 Million! Not only a leader in the Hispanic segment, La Jefa’s core audience strength is so forceful that KJFA is also a top rated station in the total market arena-ranking among the top ten total market stations among Adults 18-34, Adults 18-49 and Adults 25-54. La Jefa is your total market Spanish-language radio station! Due to its stellar talent line-up,  and audience-preferred Regional Mexican format, the station serves as the primary source of entertainment to a vast number of Hispanic consumers across the state of New Mexico. Seventy-six percent of the  audience claims Jefa as their P1 station! The fierce loyalty and strong bond that listeners exhibit provides advertisers with the unique opportunity to not only reach this viable consumer group, but to connect emotionally with them as well. These unique strengths make La Jefa an extremely effective vehicle in marketing your goods and services to the growing Hispanic consumer segment in New Mexico. Put your marketing challenges in our hands and trust the power of KJFA 105.1 La Jefa to work for you!

Ready to Reach Hispanic America?
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