KHOT – 105.9 Phoenix
KHOT is the top Regional Mexican format in Phoenix, directly targeting a Mexican-born audience in the 18-54 demographic. KHOT is #2 among ALL Phoenix radio stations for Adults 18-34 and #1 Spanish station with Adutls 18-49. The format focuses on today’s Regional Mexican hits, including a variety of its most popular sub-genres including Banda, Norteña, Grupero and Ranchera. This music has a very strong appeal with content that is relevant to the culture and heritage of its Northern Mexico roots. On-the-air, DJs use a Spanish presentation, to reflect the language preferences of the station’s target audience. Core Artists: Conjunto Primavera, Marco Antonio Solis, Vicente Fernandez, Banda El Recodo, Los Tigres del Norte.
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