Elige Estar Bien (Choose To Be Well)
A UCI initiative that aims to improve Hispanic Health through fitness, nutrition, access to care and disease awareness. The initiative uses sponsored segments to educate U.S. Hispanics on a range of topics including health and wellness, access to care, and disease and risk factors to promote good health behavior. Furthermore, Elige Estar Bien leverages Univision’s diverse media assets to allow key sponsors to provide relevant health content, heighten disease awareness and suggest health solutions in a culturally and linguistically relevant way.
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