Kevin Conroy serves as president of Univision Interactive and Enterprise Development for Univision Communications Inc., the leading media company serving Hispanic America. He is responsible for the Company’s interactive business, which comprises an Interactive network of online and mobile apps and products including Univision.com, which continues to be the No. 1 most-visited Spanish-language website among U.S. online Hispanics, and Univision Partner Group, a specialized advertising and publisher network. Mr. Conroy also leads the Company’s Marketing and Research teams as well as Enterprise Development. He spearheads a team focused on developing new growth opportunities and building partnerships in the technology space.
Under his leadership, Univision Interactive has developed partnerships with leading technology companies, content producers and mobile developers to expand and enhance user experiences on Univision’s digital platforms. Univision Interactive is now the largest Spanish-language publisher, featuring best-in-class content, tools, services and comprehensive resources across a wide range of consumer verticals. In addition, he expanded the Company’s mobile offerings, which include mobile Web sites, mobile applications, in-show interactive elements, mobile video channels, alerts and text-messaging platforms and an extensive catalog of downloadable content.
Mr. Conroy has more than 20 years of advertising and media experience. He is one of the most accomplished executives in the consumer Internet and online media business, having held a number of senior programming, product, marketing, distribution and operations roles. Mr. Conroy has led large global teams of content programmers, designers, Web developers and software engineers, building consumer Websites and software applications, and has managed a number of popular Web brands, including AOL, AIM, ICQ, Moviefone, Netscape, Truveo and Winamp.
Prior to Univision, Mr. Conroy spent eight years at AOL, most recently as executive vice president of Global Products and Marketing, where he oversaw development of AOL’s desktop, Mobile and IPTV products for the U.S. and 30 countries around the globe. He also oversaw the company’s marketing strategies, new distribution models and partnerships. Prior to that, he held several other senior positions at AOL including executive vice president and chief operating officer of AOL for Broadband and senior vice president and general manager of AOL Entertainment. Among many successes at AOL, Mr. Conroy is credited with the revitalization of AOL’s products for the Mac and iPhone platforms, including the award-winning AOL Radio for iPhone. His accomplishments also include building AOL Music, launching AOL Sessions and AOL’s online radio offerings, and establishing a partnership with CBS Radio to create the largest online radio network.
Prior to AOL, Mr. Conroy was chief marketing officer and president of New Technology at BMG Entertainment, a division of Bertelsmann AG, where he was responsible for overseeing all marketing and new media development for BMG’s businesses, and managed the worldwide marketing campaigns for some of the world’s biggest artists. Prior to BMG Entertainment, he was vice president, marketing at CBS/FOX VIDEO.
Mr. Conroy was recognized by Broadcasting & Cable as a 2010 Digital All-Star, and lauded as one of Digital Media Wire’s 25 Executives to Watch. He also serves on the boards of The Interactive Advertising Bureau (IAB), Online Publishers Association (OPA), Newell Rubbermaid (NWL) and RecycleBank. He is a graduate of Bowdoin College.