WWD CEO Beauty Summit 2012

http://vimeo.com/45259193 Latinas are a Core Consumer for Beauty Brands

Why Latinas Look So Good

Our consumers speak to us and share the Skinny on Latina Skincare and Why Latinas Look so Good

The Skinny On Latina Skincare

Our consumers speak to us and share the Skinny on Latina Skincare and Why Latinas Look so Good

Hear from the Experts about the Male Grooming Habits of Latinos

Cosmetics Executive Women Agree: Hispanic Consumers Must Be a Priority

I recently joined Linda Levy, vice president of Merchandise Marketing for Cosmetics and Fragrances at Macy’s and Alexandra Vegas, director of the Multicultural Business Development Organization at Procter & Gamble, at a Cosmetics Executive Women (CEW) event aimed at marketing beauty to the Hispanic consumer. At this New York City gathering of retail, beauty and Read More

Pretty Revenue Picture Ahead For Beauty Brands That Target Latinas

GCI Magazine, December 2011 By Peter Filiaci   The recent U.S. census results have proven the Latino Explosion is very real, with the Hispanic population growing more than 40% over the past 10 years to surpass the 50 million mark. Its growth was so robust, in fact, that Hispanics accounted for more than half of Read More

From Jackie O. to Michelle O.: The Changing Face of American Beauty

Fashion has the world in the palm of its hand. Its’ influence is undeniable. From the clothes we wear, to the cars we drive, to the dishes we eat off of, it’s impossible to ignore the impact fashion has on everything around us. So it’s no shock that you can feel fashion’s gravitational pull on Read More

The Los Angeles Times Spotlights Univision Study, “Why Latinos Look So Good”

Read Adam Tschorn’s article below: Latino men devote more effort to looking good, a new study reports The takeaway is that growth in the men’s grooming arena will be driven by the personal care habits of Latinos. Goodbye, metrosexual, and hola, vanidoso. Increasingly, growth in the men’s grooming arena will be driven by the personal Read More

Why Latinos Look So Good

Hispanic men not only associate the use of grooming products with personal confidence and attractiveness, but also believe that looking good is a way to get ahead in life and at work, according to a new study commissioned and released by Univision. The findings of the study – Why Latinos Look So Good – were Read More