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KDTV Univision 14 to Air Special on the Importance of Organ Donation as Part of Univision’s “¡Entérate!” Health Campaign
San Francisco, CA -- As part of Univision’s health initiative “¡Salud es Vida! ¡Entérate!” (Lead a Healthy Life: Get the Facts!), KDTV Univision 14 will air a half-hour special focusing on the importance of organ donation and liver and kidney diseases on Saturday, October 9 at 10:00 a.m. and is hosted by renowned Univision Networks news anchor Jorge Ramos. “Donación de Órgano… Promesa de Vida” (Organ Donation…Promise of Life) will take an in-depth look at the high number of Hispanics in need of an organ transplant and how organ donors, within the same ethnic group, can help save lives.
Throughout this special, viewers will hear from patients who were given a second chance in life by receiving an organ transplant as well as from those “unsung heroes” who chose to donate their organs to save others. The program will also inform viewers about liver and kidney diseases and highlight national outreach programs and support groups.
Additionally, the American Liver Foundation and the National Kidney Foundation and the National Marrow Donor Program will provide information on organ donation and will share important facts on liver and kidney disease.
According to the July04 Nielsen Hispanic Station Index, the health special “Cáncer… su Guía de Prevención” (Cancer… Your Prevention Guide), which focused on cancer and cancer prevention, obtained the highest ratings ever for the 10:00 a.m. time period on KDTV with its July 17, 2004 broadcast.
Fore more information on this special log on to www.univision.com | Uniclave (keyword): Enterate
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 98% of U.S. Hispanic Households; TeleFutura Network, a general-interest Spanish-language broadcast television network, which was launched in 2002 and now reaches 80% of U.S. Hispanic Households; Univision Television Group, which owns and operates 24 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 31 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 68 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications also has a 50% interest in TuTv, a joint venture formed to broadcast Televisa’s pay television channels in the U.S., and a non-voting 27% interest in Entravision Communications Corporation, a public Spanish-language media company. Univision Communications is headquartered in Los Angeles with television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States.
For more information, please visit www.univision.net
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