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Trading Places: Politics and Journalism
Mayor Manny Diaz and Noticias 23’s reporter Bernadette Pardo trade places for one day
Miami, FL -- For years, Univision (WLTV 23 / Miami) reporter Bernadette Pardo has covered the political beat, including stories revolving around City of Miami Mayor Manny Diaz. Since 2001, Diaz has sat in the interview seat as reporters like Pardo have asked probing questions about the city’s activities. Recently, each professional had the opportunity to see what the other’s job truly entailed, as they switched jobs for a day and took on their respective responsibilities. The results of their efforts will air during Univision Noticias 23 news broadcasts at 6 and 11 p.m. this Thursday, October 30; Friday, October 31; and Saturday, November 1.
The idea for the job switch actually came out of a conversation between Pardo and Diaz, during which each expressed curiosity about the other's position. When the day finally came, Pardo rode her bike to City Hall and parked it in the Mayor’s space. Besides addressing the City Commission and reading a proclamation during the meeting, she also handed out certificates to a group that was being honored that day. Afterwards, Pardo’s day was filled with meetings with department heads of Plan 8, City Manager Joe Arriola, and Assistant Chief of Police Frank Fernández. She visited different sectors of the community, including schools in Coconut Grove, the Little Havana Community Center, and neighborhoods that are being refurbished as a result of the bond issue. She also had the opportunity to speak with members of the Haitian, Hispanic, and Anglo communities.
Diaz, for his part, spent the day with a crew from Noticias 23. After receiving his assignment from the news Assignment Editor, Diaz set up his own interviews, and rode around town with the news crew. He talked on camera with people in the community, and shot “stand-ups” that will air on the station. Later, Diaz wrote, edited, and recorded his story for broadcast.
Diaz’s story, as well as the full account of the Diaz-Pardo job switch, will air during regular news broadcasts this week.
Univision Communications Inc. is the premier Spanish-language media company in the United States. Its operations include Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic Households; TeleFutura Network, a new general-interest Spanish-language broadcast television network reaching 77% of U.S. Hispanic Households; Univision Television Group, which owns and operates 23 Univision Network television stations and 1 non-Univision television station; TeleFutura Television Group, which owns and operates 29 TeleFutura Network television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Radio, the leading Spanish-language radio group which owns and/or operates 65 radio stations in 17 of the top 25 U.S. Hispanic markets and 4 stations in Puerto Rico; Univision Music Group, which includes the Univision Records, Fonovisa Records, and a 50% interest in Mexico-based Disa Records labels as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Spanish-language Internet destination in the U.S. located at www.univision.com. Univision Communications is headquartered in Los Angeles with network operations in Miami and television stations and sales offices in major cities throughout the United States.
For further information, log on to www.univision.com, then click on “Miami.”
| Contact: |
Angela Ramo
WLTV 23/ Miami
305-471-3907
aramos@univision.net
Lourdes Vélez
Imagen/ The Marketing Agency
305-774-9443
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