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Ramon J. Pineda Named Vice President and General Manager of Univision and Telefutura Stations in Phoenix and Tucson
Los Angeles, CA -- Univision Communications Inc. (NYSE: UVN), the leading Spanish-language media company in the United States, today announced that Ramon J. Pineda will assume the role of Vice President and General Manager of the Univision Network stations KTVW-Phoenix and KUVE-Tucson, in addition to TeleFutura Network stations KFPH-Phoenix and KFTU-Tucson, effective immediately. Pineda will be based in Phoenix and will report to Thomas Arnost and Michael D. Wortsman, Co-Presidents, Univision Television Group.
“We are delighted that Ramon has joined Univision at such an exciting time in the Company’s history,” said Arnost. “During the past ten years, the Phoenix Hispanic population grew at more than three times the city’s total population growth rate, and in Tucson, the Hispanic population has almost doubled the growth rate of the total population. Ramon’s industry expertise and leadership skills will prove extremely valuable assets to our stations in both markets, and we have great confidence in his ability to lead all four stations to unparalleled success.”
“Univision has the most impressive compilation of Spanish-language media properties, and I am thrilled to become a member of this world-class organization,” said Pineda. “With the pending purchase of Hispanic Broadcasting, the leading Spanish-language broadcast and cable network operations in the United States, a thriving music group and the most popular Spanish-language website, Univision is clearly positioned at the forefront of this industry. The Phoenix and Tucson markets represent some of the most exciting growth opportunities for Univision and TeleFutura, and I look forward to working with the outstanding local staffs, as well as Univision’s talented management team, as we continue to deliver the best Spanish-language television programming.”
Pineda was previously Vice President and General Manager of Telemundo’s WNJU-New York, a position he held for more than two years. Prior to his work with Telemundo, Pineda spent five years as President of Caballero Spanish Media, the largest dedicated Spanish radio sales force in the industry, where he also began his career in 1985 as a sales account executive in New York. From 1987 to 1995 Pineda held various sales positions with Telemundo, Hispanic Broadcasting and GEMS International Television.
Pineda earned a Bachelor of Arts from Wesleyan University in English and Theatre in 1981. In addition, he has completed several management training and media sales courses.
Univision Communications Inc. (NYSE: UVN) is the premier Spanish-language media company in the United States. Its operations include: Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic households; TeleFutura Network, the new 24-hour general-interest Spanish-language broadcast television network reaching 72% of U.S. Hispanic Households; Univision Television Group, which owns and operates 22 television stations; TeleFutura Television Group which owns and operates 28 television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Music Group, which includes the Univision Music label, Fonovisa Records label, Rudy Perez Enterprises label and a 50% interest in Mexican based Disa Records label as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Internet company in the U.S. Hispanic market reaching 80% of the nation’s Spanish-speaking online audience at www.univision.com. Univision Communications is headquartered in Los Angeles, with network operations in Miami and television stations and sales offices in major cities throughout the United States.
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Stephanie Pillersdorf/Stephanie Sorrentino/Brooke Morganstein
Citigate Sard Verbinnen
212-687-8080
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