Philadelphia Inquirer says Univision holds its own against the big networks
Spanish-language Univision TV holds own against big networks Silvia Navarro and Cristina de la Fuente appear in Univision’s tele-novela “Amor Bravio.” The network offers “When the Heart Commands” as an English title for the show. Bob Fernandez,... Read More
Automotive News spotlights AutoAmigo and on how to market to Hispanic consumers
How automakers and dealers aim to capture the future Published on March 18, 2013 By Nick Bunkley Many automakers used to view Hispanic-oriented marketing as a way to drum up extra sales when their marketing budgets allowed.... Read More
Variety features Univision’s Historic February Sweeps in Cover Story
Univision Wraps Historic February Net tops NBC to rank as No. 4 broadcaster in 18-49 By Rick Kissell If it wasn’t already apparent, Univision is one of the big boys on the broadcast block. The Spanish-language network... Read More
Deadline spotlights Univision’s February Sweeps success
NBC To Finish Fifth In Sweeps For First Time; Network Falls Behind Univision By Dominic Patten An already bad month is getting worse for NBC. For the first time in sweeps history, the network is projected to... Read More
AMG Strategic Advisors and Univision Publish Guest Column on Consumer Packaged Goods Shopping Habits for CMO.com
Why CPG Marketers Need To Reach Hispanic Shoppers by Elena Etcharren, SVP, AMG Strategic Advisors, and Liz Sanderson, VP Of Strategy & Insights, Univision Given the current state of the economy, influencing grocery shoppers has never been... Read More