Rethinking the Health Landscape
By: Eric Talbot, VP Brand Solutions at Univision Communications Inc. Last week, we partnered with Edelman Public Relations to host “Rethinking the Health Landscape: How Hispanic Engagement will Drive Growth.” This full-day event brought together more than... Read More
Tech Connects with Hispanics
By: Roberto Ruiz, Senior Vice President of Brand Solutions at Univision Communications Inc. Last week, close to 150,000 consumers and professionals descended on Las Vegas to take part in the Consumer Electronics Show, the world’s largest consumer... Read More
Marketers Reveal Campaigns that Showcase Hispanics’ Unique Affinity to the Car Buying Process
- By: Steven Rousseau, Vice President of Automotive For the first time ever, J.D. Power and Associates featured a panel focused on Hispanic consumers at the recent JD Power Automotive Internet Roundtable conference. Moderated by Univision’s Chiqui... Read More
Latina Moms and the Quinceañera Tradition
The thriving quinceañera tradition marks a milestone in a young woman’s life and in her beauty routine. A quinceañera is one of the most important customs in Latin America and in the Caribbean — the festive day... Read More
Looking to Grow Market Share for Your Brand? Then Tap Into America’s Fastest Growing Consumer Group
– By: Paul Sellers, Vice President of Automotive at Univision Communications Inc. Today’s auto world is ripe with new opportunity for marketers since some brands have permanently left the scene and others have reduced their investment. The... Read More