Premio Lo Nuestro (Lo Nuestro Latin Music Awards)
Premio Lo Nuestro is the longest-running Spanish-language Latin music awards show in TV history. Nominations are based on Nielsen airplay tracking data and the winners are determined by popular vote. It features 35 categories, representing all the most popular music genres.
- The 25th Anniversary of Premio Lo Nuestro reached 11.1 million viewers
- # 1 most social program and broadcast network on social TV that day with more engagement than the latest editions of People’s Choice Awards and the Golden Globes
- Noche de Estrellas red carpet coverage had more social activity then the Oscars red carpet on ABC and E!
Air date: February, 2014