News Now Impacts the Weekends “Primer Impacto Fin de Semana” (Weekend Primer Impacto)
Because News Doesn’t Take a Break
Miami, FL — Primer Impacto, Univision’s cutting-edge magazine-style news program, which enjoys one of the highest viewership ratings in the United States and in 12 Latin American countries, now brings its signature journalistic excitement to the weekends. Primer Impacto Fin de Semana will be hosted by the talented news anchor Fernando del Rincón and will debut Saturday, August 17th at 5:00 PM / 4:00 Central.
Primer Impacto Fin de Semana will not only provide viewers with an informative and intelligent coverage of the week’s most important news stories but also feature a series of exciting new news segments delivered in the provocative Primer Impacto style!
Hair-raising and death-defying adventures will greet viewers each weekend with Primer Impacto’s new gut-grabbing news feature Intrépidos en Acción (Fearless Action). This bold new segment will include generation X extreme sports, such as parachuting stunts, alpine skiing and mountain climbing, para-military encounters and training, and thrilling aerial acrobatics. Accompanied by on-location action and entertainment reporter, Carlos Calderón, guest celebrities will be challenged to participate in these daring and daunting stunts.
Two additional bonus segments, De Reventón (Extreme Partying) and Sobre Ruedas (On Wheels) on Primer Impacto Fin de Semana, will introduce viewers into the lifestyles of celebrities all over the world and feature an intriguing and innovative look at fashion and technology in the world of automobiles.
Primer Impacto’s successful history coupled with the latest news on international events, entertainment, sports, and celebrity gossip will ensure its continued success as a top- ranking program.
Fernando del Rincón, one of the most successful journalists and analysts in Mexico, will host Primer Impacto Fin de Semana. Fernando has been the anchor and reporter for the number one investigative reporting program on Televisa’s network in Mexico for the past 5 years.
Next Saturday, August 17th, in Primer Impacto’s normal time slot, 5:00 PM / 4:00 Central, Fernando del Rincón will host the premier edition of Primer Impacto Fin de Semana, exclusively on Univision.
Univision Communications Inc. (NYSE: UVN) is the premier Spanish-language media company in the United States. Its operations include: Univision Network, the most-watched Spanish-language broadcast television network in the U.S. reaching 97% of U.S. Hispanic households; TeleFutura Network, the new 24-hour general-interest Spanish-language broadcast television network reaching 72% of U.S. Hispanic Households; Univision Television Group, which owns and operates 22 television stations; TeleFutura Television Group which owns and operates 28 television stations; Galavisión, the country’s leading Spanish-language cable network; Univision Music Group, which includes the Univision Music label, Fonovisa Records label, Rudy Perez Enterprises label and a 50% interest in Mexican based Disa Records label as well as Fonomusic and America Musical Publishing companies; and Univision Online, the premier Internet company in the U.S. Hispanic market reaching 80% of the nation’s Spanish-speaking online audience at www.univision.com. Univision Communications is headquartered in Los Angeles, with network operations in Miami and television stations and sales offices in major cities throughout the United States.
Univision Communications Inc.